中文摘要:
可持续发展已成为时代主题,吸引了众多企业的关注。然而,知易行难,许多企业在发展可持续的初期甚至中期常面临入不敷出的挑战。这导致急功近利的企业浅尝辄止,其他未涉局者望而却步。施耐德电气(中国)有限公司2002年将可持续发展确立为核心战略至今二十余年,它始终知行合一,将可持续发展理念一以贯之,经受住了时代的考验。通过数字化转型,公司将因外部政策法规影响而被动实施的可持续发展转变为数字化驱动的主动型可持续发展。在此基础上,通过产品、服务和商业模式的创新,以及生态赋能,企业在实现社会与环境效益的同时,也获得了经济效益,从而激发其长期践行可持续发展的内生动力,正式进化为前瞻型可持续发展。该企业以其实践经历证明了可持续发展能够创造经济价值。本案例通过对施耐德电气数字化赋能可持续发展的业务演进过程的描述,展现案例企业构建可持续商业模式的具体实践,引导学生深入理解可持续商业模式、数字化与可持续发展协同等概念,启发学生思考企业如何利用数字化将可持续发展理念转化为企业生产力,同时帮助学生理解数字化与可持续发展之间的内在联系和相互作用。
英文摘要:
Sustainable development has become a central theme, attracting the attention of numerous enterprises. However, while understanding it is easy, implementation is challenging. Many companies face financial shortfalls in the early and mid-stages of pursuing sustainability, leading those seeking quick success to give up early and others to hesitate.. Schneider Electric (China) Co., Ltd. established sustainability as its core strategy in 2002 and has consistently aligned its actions with this principle for over twenty years. Through digital transformation, the company shifted from passively implementing sustainability due to external policies to proactively driving it through digital means. On this basis, by innovating in products, services, and business models, and leveraging ecosystem empowerment, the company has achieved social, environmental, and economic benefits. This fostered an intrinsic motivation for long-term commitment to sustainability, evolving into a forward-looking sustainable development. Its experience demonstrates that sustainability can create economic value. This case study describes Schneider Electric's journey in digitally enabling sustainable development, showcasing practical steps in building a sustainable business model. It aims to guide students in understanding sustainable business models, the synergy between digitalization and sustainability, and inspire them to think about how enterprises can use digitalization to transform sustainability concepts into productivity. It also helps students understand the intrinsic interaction between digitalization and sustainable development.