案例名称:
联想的“成功”之道——柳传志的“ 管理三要素”
译名:
The Philosophy of Lenovo’s Growth—Chuanzhi Liu’s “Three Elements of Management”
译者:
Wang Fengbin, Liu Lulu, Liu Xijing
中文关键词:
联想集团;柳传志;管理三要素;管理思想
英文关键词:
Lenovo Group; Chuanzhi Liu; Three Elements of Management; Management thought
中文摘要:
本案例以联想集团创始人柳传志的“管理三要素”为切入点,阐析联想的企业管理之道。“管理三要素”的具体内涵包括”建班子,定战略和“带队伍”。通过将一般化的管理职能活动具象化为反映企业成长过程和具体情境的“管理三要素”,引导学生思考管理者开展管理活动的过程及其系统性和权变性,培养学生的批判性思维,并领会学习管理学的合适的方式和方法,为其理解现实中的企业管理提供有价值的参考。
英文摘要:
This case utilizes the “Three Elements of Management” from Chuanzhi Liu, the founder of Lenovo Group, as the starting point to illustrate the management philosophy of Lenovo. “Three Elements of Management” includes “Forming Leading Group, Setting Strategies, Building Team.” By crystallizing the generalized management functions activities into the “Three Elements of Management” that reflects Lenovo’s growth process and specific situations, this case guides students to think about the process of how managers carry out management activities and the systematicness and contingency of the process. It also cultivates consciousness and capability of critical thinking. Moreover, through this case analysis, students may be enlightened to discover the appropriate way to learn management and gain valuable insights into the practical management issues in real world.
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