案例编号:
CN_2017KJYGSCW_7287
案例名称:
海尔公司的贴现率——海尔公司增长率之后续研究
译名:
The discount rate for Valuing Qingdao Haier
中文关键词:
收益折现法;贴现率;WACC;CAPM;系统风险;总风险;约当系数;ZZ CAPM
英文关键词:
Earnings discounting method; discount rate; WACC; CAPM; systematic risk; total risk; certainty equivalent coefficient; ZZ CAPM
中文摘要:
收益折现是评估公司及其股票价值的重要方法,理论上也是最合理的方法。这种方法的应用离不开贴现率的确定;或者说,有无合适的方法估计贴现率决定着收益折现法评估的效果和可靠性。本文借助海尔公司股票的评估案例,通过两位入职四年的员工的视角,揭示出评估中确定贴现率时普遍存在的问题,对有关概念和定量问题进行了探讨和解答,并在附录和案例使用手册中通过概念的更正和思维的创新找到了解决贴现率确定问题的有效方法。
英文摘要:
Earnings discounting is an important method to value a company and its equity. It is also the most reasonable valuation method in theory. The application of this method is relied on the discount rate; or, the effectiveness and reliability of this method depend on a suitable method to estimate the discount rate. With the valuation of Haier equity, this case reveals the puzzles in determining the discount rate and discusses on the relevant concepts and quantitative problems. Finally, we find the effective method to determine the discount rate.
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