Product Number:
EN_2020ZZXW_8793
CaseName:
Where to Go: The Pain of Organizational Change of Justering
Authors:
Xu Yanfang, Feng Yunxia, Qin Xiaoquan
Author Affiliation:
Renmin University of China
Enterprise/Organization:
Justering Co., Ltd.
Industry:
Information Technology
Discipline:
Organizational Behavior
Type of Case:
Decision Case
KeyWords:
organizational change; life cycle; start-up enterprise
Abstract:
Organizational change is an important challenge for companies in the process of growth. This case follows the main line of the entrepreneurial process of Justering Company, focuses on the perplexity and pain experienced in the organizational change in the late stage of the company's entrepreneurship, and reveals the relationship between the life cycle of the enterprise and the organizational change. Study of this case may help students understand and master the relevant key points of the organizational change theory, and also provide theoretical framework and practical guidance for the organizational change of enterprises in the start-up period to avoid the unnecessary pain of organizational change.
Intended Audience:
本科、硕士、MBA、EE
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