译名:
Huaqiang Fangte: Continuous iterative optimization of project management
案例作者:
刘国山、林新宇、王敏、张磊、刁海璨、曲冲冲
中文关键词:
单、多项目管理;项目进度管理;项目成本管理;项目风险管理
英文关键词:
single and multi-project management; project schedule management; project cost management; project risk management
中文摘要:
华强方特集团是国内唯一率先从主题乐园创意设计、研究开发、内容制作、施工建设、到市场运营全产业链运营的企业,也是一个具有成套设计、制造、出口大型文化科技主题乐园的企业。华强方特设计院是其旗下核心子公司,主要负责主题乐园等项目的设计及技术支持等。本案例描述了方特设计院从成立初期对单项目管理探索、经历单项目逐步向多项目管理的过度、到现在多项目管理百花齐放的项目管理方法迭代优化过程,向学员系统展示了单项目和多项目管理中的进度管理、成本管理及风险管理等具体方法,帮助学员了解项目管理在实践中的应用过程和应用价值,以及当前多项目管理中最新运用的数字辅助技术等等。
英文摘要:
Huaqiang Fante Group is the only enterprise that takes the lead in the whole industry chain operation from theme park creative design, research and development, content production, construction and building to market operation, and is also an enterprise with complete set of design, manufacture and export of large cultural and technological theme parks. Huaqiang Fante Design Institute is its core subsidiary, mainly responsible for the design and technical support of theme parks and other projects. This case describes the iterative optimization process of project management methods from the exploration of single project management at the early stage of Fangte Design Institute, the gradual transition from single project to multi-project management, and now the blossoming of multi-project management, showing the participants the specific methods of schedule management, cost management and risk management in single project and multi-project management systematically, helping them understand the application process and application of project management in practice, as well as the current value of multi-project management. It helps participants to understand the process and value of project management in practice, as well as the latest digital technologies used in multi-project management, etc.
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