译名:
Baohu DouDou: A Staunt Practitioner of Sex Education for Children
英文关键词:
Baohu DouDou; Sex Education for Children; Social Enterprise
中文摘要:
在中国,性是一个敏感的话题,因而家庭、学校和社会在性教育方面不约而同地选择回避。然而,江南大学食品质量与安全专业毕业的胡佳威却放弃了知名企业的工作机会,坚定地创办了国内第一家致力于儿童性教育的社会企业——保护豆豆,其商业模式创新、企业家精神等值得研究。为此,本案例首先描述了胡佳威对一段往事的思考及其被“忽悠”去参加培训的经历,接着讲述保护豆豆对商业模式的探索,最后叙述保护豆豆面临的挑战及其对社会使命的坚守。通过对保护豆豆的介绍,本案例旨在启发人们思考社会企业的商业模式、社会企业中社会使命的稳健性以及社会企业家精神等问题,既为社会企业创业者选择适合的商业模式提供借鉴,又为政府、商业组织、非营利组织等社会企业利益相关者对社会企业的监督与帮助提供参考。
英文摘要:
In China, sex is a sensitive topic, so families, schools and society all choose to avoid sex education. However, Hu Jiawei, who graduated from Jiangnan University with a major in food quality and safety, gave up the job opportunity of a well-known enterprise and firmly established the first social enterprise in China dedicated to children's sex education, Baohu Doudou. Its business model innovation and entrepreneurial spirit are worth studying. Therefore, this case first describes Hu Jiawei's thinking about a past event and his experience of being tricked into attending the training, then tells about the exploration of business model of Baohu Doudou, and finally describes the firm’s challenges and his adherence to the social mission. Through the introduction of Baohu Doudou, this case aims to inspire people to think about the business model of social enterprises, the robustness of social missions and social entrepreneurship in social enterprises. It not only provides reference for entrepreneurs of social enterprises to choose suitable business models, but also provides reference for government, commercial organizations, non-profit organizations and other social enterprise stakeholders to supervise and help social enterprises.
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