天星数科数字产业金融：助力改造中国制造业
案例编号：
CN_2022KJJR_5004
被浏览次数：
9356
案例名称：
天星数科数字产业金融：助力改造中国制造业
译名：
Digital industry finance of Airstar: help transform China’s manufacturing industry
案例作者：
宋华、潘璇
作者单位：
中国人民大学商学院
译者：
-
案例企业：
小米数字科技有限公司
行业：
金融业
学科领域：
金融科技、供应链管理、其他
规模：
大型
案例语种：
中文
案例类型：
决策型
中文关键词：
天星数科数字产业；供应链金融；制造业；中小企业；商业模式；生态赋能；2021百优
英文关键词：
Digital Industry of Airstar; Supply Chain Finance; Manufacturing Industry; Small and Medium-sized enterprises; Business model; Ecological empowerment
中文摘要：
小米集团创始人雷军从创业之初始终抱有改变中国制造业的梦想。2017年，小米营业收入达到1000亿元，而小米供应链上的中小型制造企业仍旧面临融资难融资贵的问题，处境艰难。2017年10月，中央提出深化金融体制改革，增强金融服务实体经济能力。为此，2018年3月，小米成立供应链金融业务，现为天星数科数字产业金融。雷军希望以产业投资方式，深度参与中国的制造业，致力于应用金融科技手段切实帮助到制造业上下游中小企业。本案例描述了天星数科数字产业金融的发展历程、市场选择、助力制造业中小企业融资的业务逻辑和生态赋能实现方式，以及在关键时点的思考，旨在引导学员思考供应链金融的产生背景、概念、内涵和商业模式。
英文摘要：
Lei Jun, founder of Xiaomi Group, has always dreamed of changing China’s manufacturing industry since the beginning of his business. In 2017, Xiaomi’s revenue reached 100 billion RMB, while the small and medium-sized manufacturing companies in its supply chain are still in difficulty due to the high cost and difficulty of financing. In October 2017, the central government proposed to reform the financial system and enhance the financial sector’s ability to serve the real economy. In March 2018, Xiaomi Supply Chain Finance was established, now called Airstar Digital Industry Finance. Lei Jun hopes to deeply involve in China’s manufacturing industry through industrial investment, dedicated to apply fintech to help the upstream and downstream small and medium-sized companies in manufacturing industry practically. This case describes the development process, market selection, business logic of digital industry financing of Airstar and ecological empowerment, as well as the thinking at the key point. It aims to guide students to think about the background, concept, connotation and business model of supply chain finance.
适用对象：
本科、学术硕士、专业硕士 、高管培训
编写方式：
采编
开发时间：
2021
入库时间：
2022
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