A thousand foes won\'t bend my will-DADDYLAB\'s path of good money driving out bad money
Product Number：
_2018CYYCX_1278
Page Views：
3420
CaseName：
A thousand foes won\'t bend my will-DADDYLAB\'s path of good money driving out bad money
Authors：
Wang Qiang, Mi Zhuang, Li Xiaoguang, Xu Yanfang, Zhan Shuo
Author Affiliation：
Renmin Business School
Enterprise/Organization：
杭州老爸评测科技有限公司
Industry：
Others
Discipline：
Entrepreneurship & Innovation 、Business Ethics & Social Responsibility、Social Enterprise
Scale：
SMEs
Language：
Chinese、English
Type of Case：
Descriptive Case
KeyWords：
DADDYLAB; toxic and harmful products; online celebrity of detection; social enterprise; business ethics
Abstract：
In Recent years, the exposure of melamine milk, poisonous runway and rice with excessive heavy metal exposed that China\\\\\\\\\\\\\\\'s commodity and market fields, especially the food field, are not fully covered by the government supervision and standards, the market mechanism is not fully effective, and it is common that bad money drives out good money. Concern and desire for food safety, commodity safety and consumption safety are increasing day by day. Hangzhou DADDYLAB Technology Co., Ltd. (DADDYLAB) was founded in January 7, 2015. After several years of development led by its founder, Wenfeng Wei, it has explored the cross boundary innovative social enterprise model that integrates mobile Internet, We Media, crowd funding detection and qualified product retail E-commerce. Faced with doubts and difficulties, it is still committed to promoting the addressing of toxic and harmful products through sustainable means. This case focuses on the entrepreneurial process of the enterprise, and explores the key factors that affect the social entrepreneurship process and their internal relations.
Intended Audience：
Undergraduate,EE,MBA,EMBA
Data Source：
Primary
Publication Date：
2018
Revision Date：
2018
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