Product Number:
_2017XXXTYDZSW_3748
CaseName:
Can Zhiliao Technology Resume the Ecological Advantages of Chinese Medicine?
Authors:
Huang Jiangming, Gu junmin, Cui Zhengyan, Ouyang Taohua
Author Affiliation:
Renmin Business School
Enterprise/Organization:
Beijing Zhiliao Technology Co., Ltd.
Industry:
Pharmaceuticals
Discipline:
Information Technology & E-commerce
Language:
Chinese、English
Type of Case:
Descriptive Case
KeyWords:
Ecological system, resource, demand, mobile healthcare
Abstract:
This article aims to Beijing Zhiliao Technology Co., Ltd. (hereinafter referred to as "Zhiliao Technology") as the background, describe the link thousands of years of Chinese medicine knowledge of the entrepreneurial enterprise how to use mobile Internet technology, transforms the implicit Chinese medicine knowledge into dominance , develops self-diagnosis products people easy to operate, improves the level of self-diagnosis and treatment, in part to solve the problem of difficult and expensive. So as to further explore the Zhiliao Technology as the representative of the enterprise or organization, in the Western medicine-oriented ecosystem, how to build the ecological system of Chinese medicine, can resume the ecological advantages of Chinese medicine? These aim to provide important reference and inspiration for the revival and innovation of traditional industries in the mobile Internet age.
Intended Audience:
Undergraduate,EE,MBA,EMBA
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