To Create Value with Customers: Business Mode Innovation of Rising-Sun Solar Technology Company
Product Number：
EN_2016CYYCX_8768
Page Views：
1326
CaseName：
To Create Value with Customers: Business Mode Innovation of Rising-Sun Solar Technology Company
Authors：
Huang Jiangming,Yao Tang,Niu Xiaoxu,Huang Xinghua
Author Affiliation：
Renmin University of China
Enterprise/Organization：
Rising-Sun Solar Technology Company
Industry：
Energy
Discipline：
Entrepreneurship & Innovation 、General Management
Scale：
SMEs
Language：
English
Type of Case：
Descriptive Case
KeyWords：
Solar photovoltaic power, Business mode, Energy management contracting.
Abstract：
With the further penetration of the idea ‘Low-Carbon Economy’ and the increasing tension in the energy crisis, the solar industry has played a more and more important role in the economic and social development of our country. The Rising-Sun Company, described in this case, was found in 2000 and a high-technology company producing solar photovoltaic power supply systems. Facing with new opportunities and challenges brought by the ‘Low-Carbon Economy’ in the solar photovoltaic field and national subsidiary policies, this company had made a decision to change their products from traditional lateral off-grid photovoltaic device towards the user side grid-connected solar power plant, but unfortunately received a chilly feedback from customers. Why did the company choose energy management contracting? How to adjust its internal organization constructs to reduce operation risks? Could energy management contracting help it out of the woods?
Intended Audience：
Undergraduate,Graduate,MBA,EMBA
Data Source：
Primary
Publication Date：
2013
Revision Date：
2016
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